Sales and Marketing Services
Site Analysis
Equity investment partnerships
Zoning and Landmarks Preservation Commission consultation
Highest and best use analysis
Feasibility and view studies
Bank and lender packages
Opinion letters
Comparable property tours
Market Research
Comprehensive market and pipeline studies
Project-specific focus groups
Customized, proprietary reporting
Neighborhood and submarket assessment
Demographic and buyer insight analysis
New development market reports
Trend forecasting
Planning and Design
Recommendations of project architects, interior designers and building consultants
Unit mix, sizing and layout review
Pricing strategy
Amenity and retail consulting
Product differentiation
Unit design and finish consultation
Construction budget evaluation and adjustment
Building operations and services analysis
Offering plan consultation
Creation and design of sales office journey and model residences
Schedule A & B preparation consultation or review
Mortgage financing and Fannie Mae Project Approval consultation
Marketing and Public Relations
Comprehensive marketing strategy
Brand development
Management of sales material development, timeline and budget
Digital and social media marketing platforms
International marketing programs
Campaign creation and media planning
Domestic and international listing syndication
Digital sales tool creation
Rendering oversight
Consumer and broker event planning
Strategic co-branding and influencer partnerships
Creative, public relations, media and social agency selection and management
Communications strategy
Sales and Operations
Preparation of pricing schedules
Strategic inventory planning and control
Selection, training and management of on-site teams
Expert contract negotiation
Monitor, coordinate and supervise all sales efforts and daily operations
Traffic reporting and analysis
Facilitation of industry relationships and co-brokering
Outreach to BHS brokers in preeminent luxury markets: New York City, the Hamptons, Palm Beach and Miami
Preparation of status reports
Marketing assessment and adjustment
Preparation of closing documents
End loan mortgage partnerships with national lenders